case study: vein center of new mexico
Web Design, Podcast Production, Video Production, 360 degree Photography
The Vein Center of New Mexico needed a fresh, clean, contemporary-looking site to convey to their patients a wealth of information on their procedures and services in the vein health industry. Our first task was re-building their website. We created it on the WordPress platform, made sure it was adaptable to all screen sizes (i.e., “responsive”), and also set it up so that, if they wish, they could log in and do updates on their own.
Podcast & Video Production
While the site was still in development, we got to work on the audio and video content. Vein Center of NM has an extensive FAQ library, and they wanted to make this available to their current and potential patients online in a variety of formats. These were produced and uploaded to the Vein Center’s Youtube channel and the iTunes podcast network.
We were also asked to arrange and oversee the development of a 360-degree virtual “tour” of Vein Center’s offices. Our licensed photographers took panoramic photos with a special camera and the results were uploaded to Google.
The Vein Center of New Mexico continues to add to their audio and video library on a periodic basis, which improves their search rankings and keeps their content fresh for their patients.